Pegasus Stakes winner Salute the Stars (Candy Ride {Arg}) was an RNA in the inaugural auction from BidXSell, a company that aims to change the way people buy and sell horses online by charging a $500 fixed fee as a commission.
The four-year-old colt is owned by Gary and Mary West.
“This was a successful sale any way you look at it,” said Saeed Almaddah, President and CEO of Silk Road LLC, which developed the platform. “First, Salute the Stars was a great horse to debut the site with. He is a talented, classy horse with a market value that brought thousands to the site from all over the world. The horse was digitally pulled out of the stall over 2,000 times. Secondly, and most importantly, we showed the thoroughbred industry worldwide that our auction platform unleashes the power of the digital auction market directly into the hands of the stakeholders at a significantly lower cost. The seller of Salute the Stars was exceptionally pleased with the unique visibility the BidXSell platform offers. Sellers know exactly who has interest in their horse, mirroring the physical sale structure of knowing how many times and to whom a horse has been shown and vetted. The seller knows the region of the world most interested in the horse, how to adjust the reserve, and is ultimately in full command of the outcome. The emergence of BidXSell creates a new era in which consignors, breeders, farms, and agents are no longer held hostage by auction houses in the digital marketplace.”
The company said that it would announce future U.S. sales.
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